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    Get ready for Black Friday

    The biggest discounts of the year are almost here! While you wait, do you want to know more about Black Friday?

    Where does the term “Black Friday” come from?

    There are many theories on the origin of Black Friday.

    The most accepted version comes from the 50s, more specifically the day after Thanksgiving Day, in Philadelphia (USA). This city hosted a football game between the Army and the Navy, which was to take place on a Saturday. Since nobody wanted to miss the game, most of its population decided to do their Christmas shopping in advance on the Friday before, causing stores to collapse. This situation meant that no member of the police could take time off that day, given the number of people in the stores, leaving this Friday to be called Black Friday. A term that, little by little, became more popular, taking on special relevance in 1975, the year in which the name Black Friday was firmly established, taking into account the traffic problems that the city of Philadelphia suffered as a result of the discounts on the day after Thanksgiving.

    The Evolution of Black Friday

    Over the years, Black Friday has become mandatory for brands and consumers.

    Despite maintaining its essence, over time, Black Friday has evolved into what we know today. The number of brands that have signed on to Black Friday has increased exponentially year after year, and the deals they have for their customers are increasingly appealing. The way of advertising them has also changed, and available technological resources are being used more and more. But what changed the most is its duration. Today, Black Friday discounts are not available for just one day, but for several.

    THE Black Friday also gave rise to Cyber ​​Monday, created in 2005. Although this day is marked on many calendars, it has not yet acquired the relevance of its predecessor. The reason? Some don't know about it.

    • What is Cyber ​​Monday? It was created by the shop community.org for 15 years and its main objective is to promote online shopping.
    • When is Cyber ​​Monday? It is celebrated on the Monday after Black Friday (this year Cyber ​​Monday 2020 will be on November 30).
    • What are Cyber ​​Monday deals like? They are similar to Black Friday discounts in every way, except they are applied to online purchases.

    Mark it down on your calendar now!

    This year, Black Friday will be on November 27.

    When is Black Friday?

    Initially, Black Friday fell on the day after Thanksgiving.

    On that day brands made significant discounts on their products, which allowed consumers to purchase them at a lower price than usual. Today, while Black Friday continues to fall on that specific day (they day on which the most significant discounts are offered), many companies offer Black Friday discounts for a few weeks, before or after Thanksgiving. This way consumers have more time to make their purchases at a discount. This year, make sure to mark Black Friday on your calendar for November 27. Don't forget!

    How long is Black Friday?

    In the beginning, Black Friday only lasted one day.

    However, over the years, and thanks to its success, its has been extended. Firstly, over the weekend, to give consumers more time to enjoy their free days for shopping (in physical stores or online). Accordingly, Black Friday started finishing on Cyber ​​Monday. More recently, Black Friday has started lasting one or more weeks. 

    Black Friday Deals

    There are many Black Friday deals, and they happen both in small and large stores.

    From technology products, like televisions or computers, and clothing, accessories, or beauty products, to flights, hotels, and vacation packages, all products and services make it to the consumer with major discounts. We know that Black Friday deals are used by thousands of people to cover personal or professional needs, satisfy a whim, or, in many cases (and increasingly) make Christmas purchases in advance.

    On this Black Friday, use BBVA Credit Cards. APR of 15.3%

    Opt for online shopping and make your payments with added security.

    Want to find the best Black Friday offers?

    The allure of brands and major discounts is evident.

    To choose those that bring the most benefits, we recommended that you:

    • Compare all prices and respective discounts, as the number of offers on Black Friday has been growing from year to year, particularly since online shopping came on the scene. There are different resources that can help you decide, such as price comparison tools.
    • Check to see if there are any additional promotions alongside the Black Friday deal, such as free delivery (for example) or not. Sometimes, the extra cost associated with purchasing a product can minimize the advertised discount.
    • Also, check out Black Friday deals on tools like 'wikibuy', as they can offer you even more attractive discounts.

     

    In addition, pay attention to factors like:

    • The security of the website where you make the purchase;
    • Read about the experiences that other customers have had with a particular product or online store, for example on discussion forums;
    • The purchase conditions of the product you want to buy;
    • Check your payment methods. Remember that 3D Secure sites make your payments more secure.

    And what will Black Friday be like in the current situation?

    The pandemic caused by COVID-19 will not prevent Black Friday from being celebrated!

    The special discounts that brands will make on Black Friday 2020, which falls on November 27, will be adapted to the new habits acquired by consumers following the pandemic. This means that discounts this Black Friday, although they can also be found in physical establishments, will be made mainly on brands' online stores.

    All shoppers and merchants need to be prepared for this. Shoppers must choose to buy on secure websites and using credit or debit cards that guarantee that their transactions will be secure. Merchants must technically adapt their businesses to the difficulties of 'e-commerce'. A complex change that will nonetheless allow them to increase their sales through the deals that are made every year on Black Friday.